I dont buy that. Lots of other factors beat out efficiency and execution. Sure, it’ll give you a statistically better shot at doing well, but you won’t die without it.
Our current ecosystem is such that you either get big enough to gobble up all real competitors, or you're consigned to irrelevance.
Why that is is where the fundamental disagreement is. One of the proposed reasons is too much regulation, the other is too little. It's (in my opinion) probably both - too much poorly applied, and not enough where it's needed.
Those organizations and people that adopt the meme become more powerful and choke out all those entities that don't.
You can't just choose not to pursue profits at any cost if there are ANY competing entities out there that choose to do so.