Another aspect: people generally get to the point a lot faster in text, or you can skim/search to the point. (It may be surrounded by adverts, clickbait, or gifs, but at least it's there).
But so many videos are unedited. Some guy rambling about stuff, advertising himself or his social media presence, while slowly setting up whatever the actual point of the video is. Possibly this is because editing takes skill (which most people don't have) and tooling (video editing software is hard and/or expensive).
The last time I had to get information out of a video because there was no other source was for a minor car repair issue. It was useful to see which screws to undo and how the parts come apart and go back together. But that was one minute of a ten minute video.
The "rule of 30%" (immediately skip the video to 30% in) helps quite a lot.
But so many videos are unedited. Some guy rambling about stuff, advertising himself or his social media presence, while slowly setting up whatever the actual point of the video is. Possibly this is because editing takes skill (which most people don't have) and tooling (video editing software is hard and/or expensive).
The last time I had to get information out of a video because there was no other source was for a minor car repair issue. It was useful to see which screws to undo and how the parts come apart and go back together. But that was one minute of a ten minute video.
The "rule of 30%" (immediately skip the video to 30% in) helps quite a lot.