Who decided to name it a "lesser panda"? And of the alternative names for a red panda, firefox, or red cat-bear why would someone choose "lesser panda"?
That is a question for the ages. Who decided on "cool ranch flavor" for Doritos? And what's a "cool ranch"? Or "blue raspberry", a common flavor for candy these day, or "TV Spokesmodel" (https://www.google.com/?gws_rd=ssl#q=TV+spokesmodel). There's lots of weird-beard names that get applied to stuff, and nobody has a say in those names.