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The author has an odd interest in sharing numbers that, while significant, show that the point is being missed.

Sure, 700 billion is an impressive market cap for a company, but that's not what it's all about for the creative people of Apple.

$6,000 of your time, meh, we all invest that much in side projects, year after year, if not more frequently than that.

5,000 miles, yeah, so you took a flight, is this supposed to be a measure of something of significance? Yes we sometimes travel for interviews. Putting mileage numbers to it almost sounds like complaining.

17 hours of WWDC videos, that's a sliver of a slice of what's available. If anything, it's an embarrassing number to admit to, for someone who claims to be an Apple UI expert.

Maybe this weird fixation on off-point numbers was a turnoff for the kind folks at Apple, I don't know.




I think the author has indirectly replied to you via the article:

> Note: The numbers (700 Billion, etc) are there to give context and a sense of scale. This wasn’t a small boutique design company—which fwiw I’ve worked for a couple and loved it—this was the company who got valued by that amount because they’re doing something interesting. I personally don’t see money as a measure of worth, but as a freelancer and well, running my business, should not and cannot ignore it. Numbers such as ‘5000 miles’ are there just for stylistic reasons, saying ‘a flight’ would be way more banal. Chill and have a good one.


Good callout.. especially considering the article started off like: >3 screening calls, 5 FaceTime interviews, a trip to Cupertino for 5 two-person interviews


Don't forget that some people pay to travel to WWDC out of their own pocket, it's not like it was a trip to someone horrid.


If we're going to focus on money, which the Author did, Apple's revenue per full-time equivalent is $2.13 million. It's obvious that Apple didn't feel that he was going to be worth that.


This comment highlights why the pot should never call the kettle black.




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