Oh gods, that sounds like a horrible idea (the site is unavailable at the moment, so I can't see the list of features). Only slightly worse than the idiotic start-up idea that made the rounds two years ago, whereby all of one's cards could be combined into one (Oh goodie, if I lose one card, I lose EVERYTHING!).
It could be handy if when it runs out of battery it remains as the last selected card. Not sure if the re-programmable strips require a charge to hold their pattern.
Haha, no.