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From the article:

> IHS iSuppli, having totted up the parts costs, has come up with a total of $372, with an estimated $9 labor cost bringing it to $381 – $18 below the recommended retail price.

So retail price is 399, out of which retailers make how much? 199 ? Tell me again how Sony is making a profit.




Correct, but retailers make nowhere near 200 from a sale, still enough for Sony to not make a profit though.




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