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Well you're not wrong about that. The word "design" and "designer" is vastly misunderstood by everyone, including many of the people who go around calling themselves "designers". It's like the problem the programming industry has with people applying to jobs, calling themselves "programmers", and who can't code the most basic things.

Except, that in the case of the designers, since the person giving the interview also does not know what design actually entails, they get hired.

The situation has led to actual designers inventing a new title to give themselves "UX", which I predict will also quickly get watered down to mean basically nothing.

It's kind of really sad. and frustrating.

Another problem is a real designer, calling themselves a designer, gets hired by an organisation that has the wrong idea about what a designer does, and so gets pigeonholed out of any important decision making processes, and only is allowed to be involved at the very end of the process.

A very good designer can get around this, but they often don't have much power in the organisation to do anything about this pigeonholing.




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