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Good point. It seems like a non-starter all the way around because I'm sure grocery stores have thought about running this operation themselves.

References regarding the Borders comment:

- http://money.cnn.com/2001/04/11/companies/amazon/

- http://www.bloomberg.com/news/2011-07-19/borders-champagne-t...

- Google Trends showing Border's demise? http://www.google.com/trends/explore?q=borders%2C+amazon.com...

It's still amazing that one can't go online to order groceries and have them delivered from a local grocery store, especially on a recurring basis. It would be a nice amenity.

Does it really boil down to grocery store + eCommerce = politically/financially/practically hard problem? Seems like there must be some solution that would work.



Many stores already do run similar operations themselves, in fact. Both Safeway and Giant do around here (northern VA), for example.


I don't think amazon would want to trust a third party with a new venture




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