Still hilarious, I see where you are coming from but it's just not about that -- this is a high value production of a recurring discussion in every single online forum, it's like seeing a book become a movie and the writers/directors managed to bring life to things exactly as you imagined them. I myself don't care that the ad is about IE, I suffered it all -- from xml data islands to lack of text shadows even today, so much that I can't bother to see that as PR just like my eyes learnt to skip banner ads after a few years. I was more amazed by the portrait than the product in question.