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I think pushing hip will be tough whilst still under the myspace banner, Timberlake or not. Perhaps a complete rebrand would have helped.

Trouble is, often big pictures and slick graphics isn't what the average person wants - they just want it to work, and work well - it's why everyone moved from MySpace to fb in the first place.

It looks really pretty, though!



Absolutely. As good as the redesign is, the Myspace brand seems like a total dead duck. It almost caused a sense of panicked inner confusion in me to see such a pretty design followed by the Myspace logo.

I'd argue with you about big pictures and slick graphics not being what the average person wants: I think there's been a big move towards having a sense of hipness to your online identity, e.g. instagram, tumblr, even twitter for a period, etc, and it seems like this might be an accessible route towards that for the average, unhip, user. Facebook has been uncool for quite a while now, basically. And G+ doesn't even deserve a mention in terms of hipness.


Haha yes, it would have been a whole lot more interesting under a new banner!

I think your average person and your average hipster are very different people... I suppose we'll have to see what crowd they're going after? I can pretty much guarantee this would just confuse my folks, and I have a lot of friends who religiously use Facebook, but they do so because it's not like this.


You're totally right, but i think just the fact that you've said "this will confuse my folks" (it'd confuse mine too) shows that change has to come at some stage in terms of the dominant social network. Maybe Myspace wont be it but, Facebook just isn't cool anymore.


Maybe that's the point? That it's something you parents don't use. Can't use even..

I'm actually much more interested in a MySpace reboot than just another new "music-sharing social site".


Maybe the problem is it's always going to feel like a MySpace reboot under the MySpace banner? And I'm with you - something entirely fresh would be fantastic (whether that's trying to attract everyone or a more niche audience), the worry is this ends up becoming exactly as you said above - just another new music-sharing social site - that doesn't attract anyone (long term).

Still, my fingers are crossed and I'm looking forward to giving it a go.




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