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Can't say this is too surprising, given Musks' behaviour over the past months.

The association with Tesla as a product is less desirable as a result. And I guess in the US, his initial alignment with Trump didn't sit well with Democrat-leaning customers, and now he flipped against Trump, which won't sit well with Republican-leaning customers.



It’s like a master class in how to burn down a company. He alienated his core customer base.




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