I agree with you in principle but I would not put as much moral or rational in peoples head. Maybe your comment had some sarcasm in it and I missed it, in this case what's next is pushing an open door.
> ...In the west, and places influenced by it - most elites come to believe that value is purely subjective. We talk, instead, about people's _preferences_ - but we can't measure feelings, just actions. "Some things are more valuable than others" is a very different belief from "people prefer some things over others".
When it comes to functionnal products, my take is this is the rational we give because it is impossible to take down. What I think it really mean is "This is not me who wants it, it's them". It is the same argument as "I do it because if I don't do it, someone else will" when doing something illegal or immoral.
This is why I'm inclined to believe when your argument is this empty you know what you are doing. This is how you end up inventing "customer personas" and asking your consumer themselves why they buy your product.
> ...In the west, and places influenced by it - most elites come to believe that value is purely subjective. We talk, instead, about people's _preferences_ - but we can't measure feelings, just actions. "Some things are more valuable than others" is a very different belief from "people prefer some things over others".
When it comes to functionnal products, my take is this is the rational we give because it is impossible to take down. What I think it really mean is "This is not me who wants it, it's them". It is the same argument as "I do it because if I don't do it, someone else will" when doing something illegal or immoral.
This is why I'm inclined to believe when your argument is this empty you know what you are doing. This is how you end up inventing "customer personas" and asking your consumer themselves why they buy your product.