I've done it and I've seen it done by others. When I did it I banked on people ignoring the heading above it which reads "Never yet featured on" then some prominent logos below it. Here: https://writeapp.me at the bottom of the page. I was trying to be tongue-in-cheek but it can easily be misconstrued. It looks like BranchOut really does want to mislead in a more sinister way.
If I wasn't looking for it, I would have missed the "Never Yet Featured On". The list of feature articles is so recognizable now, I don't really pay attention to the details in the panel anymore.
Yep, that's the point. Now, I'm just a nobody and that's a bit of a joke but if that project were to take off (which is a very relative thing to judge but I'll know it when I see it) then I'll absolutely take that down and actually try to legitimately get featured in those places (except the app store because I will have an app there so it'll be true).
It's one thing for a nobody like me to do that but for a somewhat well known and popular service to blatantly lie without even giving a hint to the deceit is pretty low rent. I've got 13 people signed up to test a beta, 50 users from the original version which was a quick weekend project but if I saw those numbers grow at a rate that told me my project could attract a few hundred to a few thousand users I'd take those logos down so fast your head would spin.
ButI got the idea from others who have done the same thing with the heading saying something like "Soon to be featured on". Anyway, my whole point is that at a certain point it's not even okay to do that sort of thing jokingly and to fabricate a quote when you've got backing and so much visibility is dangerous because eventually someone will catch you like the OP did here.