The best faith thing I can think of here is that these rules are requiring that live events do much more than "just" display the full price. For example in ads they _must_ show the all inclusive price.

An example of a thing that movie theaters can do that live event shows can no longer do is say "a ticket costs $14", while in reality there's a booking fee to cover card payments if you pay online, but you can walk into a movie theater and pay just $14.

I think the FTC is saying that while there might be good faith reasons to have booking fees, the industry clearly is using this stuff in bad faith so the industry no longer has this sort of good faith "out" to simplify messaging on pricing.

The live event people are far more odious and abusive. They operate monopolies, but modern American law has been perverted to be unable to recognize that.