It was bad because they did research studies about the UI and then lied about the results of those studies so they could push the terrible Win8 UI forward.
I had friends who worked on the UX team for 8 and they reported general malfeasance all around. Microsoft was very scarred that tabled were going to take over the world (that was common wisdom in the trade presses at the time) and iPad sales used to be absurdly high. Win8 was the result of a scared company that needed to release something.
I had friends who worked on the UX team for 8 and they reported general malfeasance all around. Microsoft was very scarred that tabled were going to take over the world (that was common wisdom in the trade presses at the time) and iPad sales used to be absurdly high. Win8 was the result of a scared company that needed to release something.