Yes, on paper VAT works out better, and it's a darling of economists. In practice, VAT requires more paperwork, accounting, and interaction with the bureaucracy. The end result is that even though the U.S. has the tax pyramiding "problem", you find much more tax avoidance in Europe than in the U.S. Grey and black markets constitute a huge, double-digit fraction of the European economy, and it's what helps sustain organized crime there, even in stereotypically rule-abiding Germany. Like many things in Europe, VAT works well for large enterprises; it's quite burdensome for small businesses, and that's probably where the complaints are coming from--small and medium-sized businesses in the U.S. who find dealing with EU taxation daunting.
In school (economics, law) I had learned all about how great the VAT system is. But about 10 years ago I wanted to buy a simple ~$100 rack shelf to fit a PC Engines APU from an Italian manufacturer. I had to create an Italian tax ID, which was annoying. I recently had to use it again just to buy some tins of anchovies from Italy.[1] In both cases I received more paperwork regarding the VAT than I did the import paperwork. It seems slight but it's actually quite a lot of friction compared to just giving X dollars and receiving your product. Dealing with tax and import crap is exactly why import/export companies exist, creating needless intermediaries that siphon value.
In that light, the "inefficient" sales tax premiums we pay in the US can be interpreted as the cost of enjoying a more decentralized taxation system that makes compliance more convenient and transactions run smoother. There's less accounting and--more importantly (because US accounting can be complex, too)--less coordination required. It's the economics version of worse is better.
[1] And just to be clear, in both cases I was purchasing through a clearly retail-oriented store website. IOW, even as an effectively retail consumer you had to provide a tax ID--the equivalent of an employer ID or social security number in the US. I don't know if this is a hard requirement for retail generally in Europe, or just the easiest way for them to deal with VAT accounting on their end when only a small portion of their business is retail.
I'm in the US so didn't have a VAT ID. Plus, I originally wasn't trying to purchase it as a business, and the businesses I was purchasing from do sell to individuals, it's just that apparently they wanted even individuals to provide a [personal] tax ID. Though, to get the Italian tax ID I believe I did have to register using an American business entity. (I can't remember, and apparently because of the strict privacy laws AFAICT there's no online database where I can query my Italian tax ID to see what name it's registered to, or even whether it's registered to a business or individual. It's somewhat understandable, but at least in the US the government provides an online service that can confirm whether a name matches a tax ID.)
In school (economics, law) I had learned all about how great the VAT system is. But about 10 years ago I wanted to buy a simple ~$100 rack shelf to fit a PC Engines APU from an Italian manufacturer. I had to create an Italian tax ID, which was annoying. I recently had to use it again just to buy some tins of anchovies from Italy.[1] In both cases I received more paperwork regarding the VAT than I did the import paperwork. It seems slight but it's actually quite a lot of friction compared to just giving X dollars and receiving your product. Dealing with tax and import crap is exactly why import/export companies exist, creating needless intermediaries that siphon value.
In that light, the "inefficient" sales tax premiums we pay in the US can be interpreted as the cost of enjoying a more decentralized taxation system that makes compliance more convenient and transactions run smoother. There's less accounting and--more importantly (because US accounting can be complex, too)--less coordination required. It's the economics version of worse is better.
[1] And just to be clear, in both cases I was purchasing through a clearly retail-oriented store website. IOW, even as an effectively retail consumer you had to provide a tax ID--the equivalent of an employer ID or social security number in the US. I don't know if this is a hard requirement for retail generally in Europe, or just the easiest way for them to deal with VAT accounting on their end when only a small portion of their business is retail.