> Businesses always evaluate any additional revenue against the cost of getting that revenue
nit: this is still coming from the vein where businesses are taken to be super-computational agents/oracles. whereas really there is a lack of evaluation of the possible revenue being left on the table, and the focus is on what has already been found to be profitable.
nit: this is still coming from the vein where businesses are taken to be super-computational agents/oracles. whereas really there is a lack of evaluation of the possible revenue being left on the table, and the focus is on what has already been found to be profitable.