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Can you explain how development of better generative AI (which I assume is what you mean when you say AI) will mean that “content quality across all apps/platforms can be equalized”? Unless you mean the content quality will go to shit equally everywhere (as it did in their AI profile experiment) I’m not sure I understand what you’re saying.



Meta’s definition of quality is not the same as your definition of quality. For them, quality is (within reason) what drives “engagement” (aka time spent in their apps).

It might be that many people’s aesthetic sensibility is that AI-generated content is slop, but I’d still bet that tailored-perfectly-to-you content (and ads) will be highly engaging




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