I don't see how that addresses what I said. Sure, similar dynamics have existed for a while. And sure, many consumers are happy with simulated achievement. That doesn't mean they aren't getting taken advantage of, or that the dynamic won't continue to get ever worse as the corporate surveillance machine gains more capabilities.
How much “worse” can they get? Radio Shack for instance has your information about your sales patterns since the 1990s even when using cash.
Credit cards vs cash is the least of your problems and on a meta level, users have been willing to give their information to retailers and been doing couponimg for decades.
I'm still trying to work out whether you don't realize that Radio Shack closed like ten years back, or if you really think there is no difference between the information systems of now and thirty years ago.