A significant number of people have enough money that they can decide between options that cost less or more. Otherwise we wouldn't have $2000 phones or TVs that range from $500-100.000. If the number of people with sufficient budget to choose between options was so small that we can ignore it in this discussion, no manufacturer would bother with market segmentation.
However, they do bother, so it's wrong to just assume baseline that most people just care about the cheapest option because that's all they can afford and that we shouldn't bother.
Many of us strive to get the best possible deal within a budget which satisfies our preferences and delivers a certain amount of quality. The fact that most of us don't have an unlimited budget makes it all the more important to us and this discussion that manufacturers can skimp on quality in a way that's unrecognisable to 99% of the market until a certain amount of time has passed. This has other consequences than just "it's cheaper but it's shitter and we don't know how much shittier". It allows utter bullshit like "I bought this $200 Xbox controller and the bumper broke after 3 months and I got it replaced twice and now the replacement is broken again after another 2 months". And all we can do is shrug because that's just what modern manufacturing is like. Skimping on everything while setting a price point as high as they can get away with using marketing.
However, they do bother, so it's wrong to just assume baseline that most people just care about the cheapest option because that's all they can afford and that we shouldn't bother.
Many of us strive to get the best possible deal within a budget which satisfies our preferences and delivers a certain amount of quality. The fact that most of us don't have an unlimited budget makes it all the more important to us and this discussion that manufacturers can skimp on quality in a way that's unrecognisable to 99% of the market until a certain amount of time has passed. This has other consequences than just "it's cheaper but it's shitter and we don't know how much shittier". It allows utter bullshit like "I bought this $200 Xbox controller and the bumper broke after 3 months and I got it replaced twice and now the replacement is broken again after another 2 months". And all we can do is shrug because that's just what modern manufacturing is like. Skimping on everything while setting a price point as high as they can get away with using marketing.