I saw an artist say recently on insta reels that if their fanbase switched to Apple Music it would go from beer money to more than their day job. And apparently even more from Tidal. They acknowledged that spotify is the elephant in the room with 80% of their audience on it.
Apple and Spotify both pay 70% but the devil is in the details. Apparently Spotify gives out 70% of its revenues based on what percentage of streams the artist has that month. What that means is that regardless of what you listen to, a percentage of what you pay will go to the heavy hitters like Taylor Swift. There's an excellent chance that the obscure artist you listen to doesn't get much of anything.
If Apple actually pays rights holders based on what you actually play that would be a huge difference.
Both Apple Music and Tidal (and Google Music, Amazon) can afford to lose money as long as leadership want the service to stay online.
I don't think it's sustainable for musicians to rely on cross financing via other services or VC money.
Further consolidation under under big tech conpanies would be a negative IMO
Most probably because a large amount of their fan base uses free accounts. So of course it would make them more money if they switched to Apple Music, because they’d start paying.
