That looks good Justin...but it looks more like a book of 'case studies'...rather than an analytical take on the subject matter.
Not that I am saying your approach is not good, it sure is. It adds to the body of knowledge on how people get traction.
But just like how someone sat down and came up with best practices like Test Driven Development and the Agile Manifesto and Customer Development and Building a Lean Startup.
I would like something similar for customer acquisition and growth hacking.
It's a combination of both, but definitely more strategy and framework-centric than case studies. We're still working on figuring out the positioning for it.
Not that I am saying your approach is not good, it sure is. It adds to the body of knowledge on how people get traction.
But just like how someone sat down and came up with best practices like Test Driven Development and the Agile Manifesto and Customer Development and Building a Lean Startup.
I would like something similar for customer acquisition and growth hacking.