One big difference is that LiveJournal, Inc. weren't a parasitic company who sought to embrace addiction and analyzing the hell out of their users with algorithms. They had every chance to because the data about interests and friends were just as open as they are on other services - perhaps even more so - but they didn't.
I can't speak for the other big companies of the time, like MySpace and Xanga, because I never used them.
I can't speak for the other big companies of the time, like MySpace and Xanga, because I never used them.