"I can surround your child with dangerous unhealthy things and do my best to corrupt and poison them, there should be no limit to this behavior whatsoever because if I succeed it's your fault for being bad parents! All you have to do is say no, it's not like it's my full time job to make end-runs around you with the aid of behavioral science and psychology and a budget, no no no guiding your children morally is as simple as saying no once, are you too stupid and lazy to do that?".
There are a lot of parents that don't/can't say no. Those are the whales these advertisers are hunting for. The ones who's parents do say no and are "left out" or bullied are just collateral damage.