While I agree with your general sentiment, that doesn't seem like a particularly insightful quote, but rather a nebulous negative definition. Does the guide mean that "best" is balanced blend of all of those? Based on what sibling comments are saying, the goal is to make the most popular videos, in which case, the guide should say that.
It is pretty honest guide on how to succeed at Mr. Beast productions. They have their own metrics of success which may or may not align with your morals or ideals. It is a collection of all their learnings in making the videos.
