I just managed the website - I wasn't involved in the game, but it didn't seem to be that well managed from my outside perspective.

I think part of the issue was there was not system to 'patch' - so the far larger download in theory allowed them to add smaller patches to the game in the future, but that didn't happen as far as I remember.

I don't think we even ended up opening all the levels of the game as the uptake wasn't that great.