This is a really interesting/fascinating webapp. A few suggestions.
1. Improve the design / User Interface. It's a bit clunky and diminishes the experience.
2. Make the search field auto-complete. Use jQuery and you could have it done in a few minutes. I am not a chemist, so I don't know the exact spelling of most chemicals or elements. http://jetlogs.org/2007/10/22/jquery-auto-suggest-with-keyup...
I really like the idea of being able to search for a molecule just by drawing it! It's a fantastic and intuitive idea, if it works...
Which it doesn't, at least for me. When I click the draw link, all I see is an empty white popup box with Preview and Submit buttons that I can't interact with.
Here's my setup, for debug purposes:
Mozilla/5.0 (X11; U; Linux x86_64; en-US; rv:1.9.0.1) Gecko/2008072820 Firefox/3.0.1
So maybe call them reaction classes/types? For what it's worth, the applet didn't quite do it for me. But I'm not a chem guy so I don't know about your target audience. Check with them about usability.
I'm not sure if other tools like this exist but man I could've used something like this back in my Organic Chem classes. I like it, I tried to search for a few things and was able to find most of it (couldn't find nitroglycerin). Best of luck!
I don't really remember since it was like 4 years ago, but I think in my organic chemistry lab we used something like this. (granted it was an offline version, and the graphics really weren't that much better)
So if that hasn't changed(don't see why it should, since academia is known for using crappy looking software), he can probably sell some subscriptions to different schools chemistry departments. I would make the design a little better, and make the appealing design as one of the features
A fascinating WebApp, and really useful to schools and students, I would have thought. I've only tested it for about 2 minutes, but I already found one odd ommission - try searching for Ethene and see what you get.
Also it says that yo can search by common name, which is fabulous, but you might want to open the system up to crowd-sourcing so that people can contribute common names and attch them to molecules.
A search on Deoxyribonucleic acid, for example produces no hits.
I have to admit, as a hardcore hacker I'm clueless here. I wanted to type "water", "beer" then out of frustration I end up typing "wtf" lol.
Seriously you should find away to attract the attention of regular guys like me, the potential here is to make sense of chemistry to people by being a bit more talkative on the front page.
Hire a designer and a copywriter because the way it is now tells me absolutely nothing. My first impression was that you could purchase these chemicals from the interface.
Play up the social aspects of it, too. As of now, I don't see what differentiates your site from PubChem (besides speed).
Hooking into a spectroscopy database would not be half bad either.
Very cool idea. I would suggest linking to chemical suppliers. I don't know if Sigma-Aldrich and the like have online stores, but that would be a very easy way to monetize this idea.