Obsidian is a cool app but it's targeted for a very specific kind of user. Of course, for a technical user Obsidian would feel like home but for an average user with not a lot of technical know how, Obsidian would go way over their heads. Not everyone appreciates having to handle files, worry about syncing, security etc.
> Not everyone appreciates having to handle files, worry about syncing, security etc.
I don't think that's a requirement to use Obsidian? I've had, let's say "less computer savvy" friends who've gotten use out of Obsidian.
AFAIK, you need to create a vault in the beginning, so you need to select somewhere on your computer where stuff gets stored. All the other things are automatic and within Obsidian, although some things are paid addons (like Obsidian Sync).
Markdown itself is more technical than, say, a WYSIWYG editor. People are more used to using MS Word and Google Docs. Obsidian prioritizes a different kind of note taking and, hence, you'll find a lot of tech-savvy users among its community. There's a reason for that.
