A quick google tells me Prius family sales were down 37% YoY in 2022. In point of fact that's a little over three "decimations". Not sure what you're citing, but I stand by what I wrote. The Prius brand went from market-leading to trash in the space of a few years as EVs, and Tesla in particular, took over mindshare.
"Sales of Toyota’s conventional hybrids rose 41% from a year ago, to about 888,000, and sales of its plug-in hybrids were up nearly 90% year-over-year to roughly 39,000."
I said "Prius", and was correct. Toyota as a company is doing fine. Toyota is matching up very poorly with Tesla (and frankly even VW or Ford) in the markets where they compete with EVs.
Sure, but none that compete with an EV. Can you name a hybrid vehicle from any manufacturer that matches up with a Model 3 or Y that isn't shrinking rapidly in market share? I'm amazed that people are trying to argue this point. It seems extraordinarily clear just anecdotally (count all the new Teslas around you!), and the data backs it up.
I'm amazed that you're trying to argue the point contrary to actual sales data. The Toyota RAV4 hybrid is growing market share for one. You can find plenty of other examples if you bother to look.
Which Tesla model does the RAV4 compete with? No one sells an EV jeep. Can you cite me even one crossover or sedan hybrid that is growing in sales? Even one? You can't, because EVs are destroying that sector.
The Toyota RAV4 hybrid is a crossover which is growing in sales and competes against the Tesla Model Y. As for Jeep, the Wrangler 4xe hybrid is also growing in sales.
Instead of making up nonsense you could just look at the actual sales numbers. Most manufacturers issue news releases with sales volumes broken down by model.