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Apple's attitude about repair is a HUGE knock on the brand, at this point. There is no justification for it, apart from greed. Even if they are right and the repair isn't great, which does happen of course, a rational person will blame the repairer, not Apple. So for them to make these paternalistic claims is another HUGE knock on the brand - not only are they greedy, they lie to justify their greed. I don't care how good their products are (and the M1 based laptops are damn good) I'm not giving Apple a dime until this changes (and the batteries are no longer glued into everything).



> a rational person will blame the repairer

Why would someone selling a used device disclose that it was repaired for $15 at a flea market?

Apple wants their devices to either work great, or not work at all.

Sounds like it’s not a brand for you, which is fine. Plenty of other people are happy with the value prop, which is also fine.


Then Apple should lease and not sell phones. Once sold it is no longer theirs.

The fact that our industry's security practices demand constant updates is a regulatory failure, not an inevitability.


How do you think the anti-apple peanut gallery would respond to your market strategy?


> a rational person will blame the repairer, not Apple

Assumes facts not in evidence. My experience has been people tend to blame the platform supplier first and foremost.

1990s OEM computer maker loads a bunch of crapware on your PC? You're likely to blame Microsoft Windows.

SimCity doesn't run on Windows 95 because of a bug in SimCity? You're likely to blame Windows 95. Microsoft at least understood that dynamic.

iPhone acting weird? Apple's fault, obviously, no questions asked. It's the default position of consumers.

I agree with your assertion that this is a knock on the Apple brand for a certain subset of their audience. I don't think it matters to the lay user as much as it does to the power user.


While I don't think that your conclusion is 100% wrong, your argument does not support it. The first two examples are actually the way I would bet.

For the first, MS knew what was happening, and worked to make it easier. The computer manufacturers were the MS customers, not us. MS didn't do the actual loading, but they did point to how easy it was to load up, and say "Gee it would be terrible if you did this, this, and this, to load up the machine with profitable junk the user doesn't want.".

For the second, MS had somewhere between zero and negative interest in non-MS software continuing to work. We have sworn statements in court that they actively worked to make sure that 1-2-3 wouldn't run.

Your third is the statement you're trying to prove using the first two.

Again, I don't _completely_ disagree with your third statement. But the first two do _not_ support it.

Because I have known people to buy repaired cars and blame the manufacturer for issues that might be related to the repair, not the repair place. But usually IME when people buy a car out of warranty, that's been repaired a few times, they realize what they're getting into.

For phones there would, at a minimum, be a few years for most people to adjust from "it's an iPhone, no one else even _can_ repair it" to "it's used, who knows what's inside anymore". But I'm willing to bet we'd get there. But it's just a gut feeling.


I'm not buying anything apple since I know repairability is zero.

Now the laptops have soldered ram and ssd, and the screens are paired to the motherboard. Actually I started using linux for a few years, since macos started spying and sending telemetry about every move you make in the OS.


I occasionally buy and repair used Apple phones and are more comfortable with them than other brands. Even though Apple may discourage it most phone repairers know them and can do repairs, probably more so than an old Huawei whatever it is. I was quite impressed when an iPhone 5 was reduced to a spread of components on the road in a Thai scooter accident and the shop had it back working same day.




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