The comment I replied to listed /etc so I gave an easy example. For placeiq google/etc is not the provider of the data but the platform where an advertiser would use the data.
I agree - faang/etc do not need to sell the data outside their walled garden but there are tons of vendors with sdks in millions of apps and pixels on millions of websites that have considerable location/user data. It’s easy to find how to buy + activate that data which is the point I wanted to make.
I agree - faang/etc do not need to sell the data outside their walled garden but there are tons of vendors with sdks in millions of apps and pixels on millions of websites that have considerable location/user data. It’s easy to find how to buy + activate that data which is the point I wanted to make.