Jim Collins would say that a "great" company doesn't need to build alignment, everyone who works at a WalMart or McDonalds understands how the company creates value for customers and how their role makes that happen. (Whereas I've worked at startups where the only person who would claim to know the answer to that question is the CEO and the rest of the people would tell you they are not so sure about the CEO)
Collins criticizes Covey for making it appear that alignment is something you can get from hiring a consultant or otherwise paint on.
Covey might point you to building habits that embody discipline whereas Collins would say having the right motivation makes it all happen naturally. My take is that highly disciplined people who don't have intrinsic motivation are not in a sustainable situation and likely to burn out.
I know somebody who was an alcoholic in high school, then was super-disciplined for 10 years but also lonely and miserable, one day he started drinking again and started relating to people better but then he got in multiple DWIs and he found he really had to quit drinking. For him strict discipline turned out to be not sustainable and he had to scale back and really rebuild his life from zero.
https://en.wikipedia.org/wiki/Good_to_Great
vs
https://en.wikipedia.org/wiki/The_7_Habits_of_Highly_Effecti...
Jim Collins would say that a "great" company doesn't need to build alignment, everyone who works at a WalMart or McDonalds understands how the company creates value for customers and how their role makes that happen. (Whereas I've worked at startups where the only person who would claim to know the answer to that question is the CEO and the rest of the people would tell you they are not so sure about the CEO)
Collins criticizes Covey for making it appear that alignment is something you can get from hiring a consultant or otherwise paint on.
Covey might point you to building habits that embody discipline whereas Collins would say having the right motivation makes it all happen naturally. My take is that highly disciplined people who don't have intrinsic motivation are not in a sustainable situation and likely to burn out.
I know somebody who was an alcoholic in high school, then was super-disciplined for 10 years but also lonely and miserable, one day he started drinking again and started relating to people better but then he got in multiple DWIs and he found he really had to quit drinking. For him strict discipline turned out to be not sustainable and he had to scale back and really rebuild his life from zero.