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My own advice as a 41 year old w/ two young kids who co-founded a SaaS biz at 36 while working a full-time job and didn't sacrifice income (but certainly quality of life). Your milage may vary.

- Don't start a company to start a company. You will be miserable. Find a space you like and start to explore it for fun (at first).

- DO NOT quit your day job. Nights and weekends to start. Have your partner pick up more kid/life duty if they is can. Quit when it hurts or when the path of your business lowers the risk sufficiently.

- Focus relentlessly on business model fit and real customer problems. B2B is fertile territory. Niche ignored industries with high painkiller need (vs vitamin) are fertile territory.

- Work with a team. Work with a team with no kids. Probably the most important part. :)

- Treat the work time a normal part of your life (like going camping or exercising)

- Ignore all hustle porn start-up mythology nonsense. Build the business around how you want to work that still achieves your goals.

- Its never easy, but its not impossible.




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