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> Yet none of them was willing to wait for the first stable release. After trying the beta, they were hooked.

When consulting, I could always tell which clients had serious traction: Even if their product was incomplete or buggy, customers would literally make a line at a trade show to write checks, because they wanted the product that badly.

In extreme cases, "product-market fit" just means the customers are saying "Shut up and take my money!" It's like watching a rocket-ship take off.

Not all successful startups take off like this. But the ones that do have a much easier time succeeding.



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