Besides the high-tech hype, there's also the economic absurdity behind all these proposals. The average American household already spends 1/6th of its income on (car) transportation. These VTOLs are cars on steroids, with even more modes of failure and imaginably more regulation. I assume they would do a ride-sharing / taxi business model, but even then... the average person won't be able to afford a ride in one of these because the average American can't even keep up with ordinary car payments.
It's depressingly comical to see these futuristic pitches when the reality is there won't be any customers left because the middle class will be completely gone in near time. People need to have money in order to spend it.
All air taxi services are targeted toward affluent customers, not the middle class. That's just the nature of the industry. That doesn't necessarily mean it's a bad business plan — Ferrari does pretty well targeting those customers. But even if the industry is viable that doesn't mean Lillium will succeed.
It's depressingly comical to see these futuristic pitches when the reality is there won't be any customers left because the middle class will be completely gone in near time. People need to have money in order to spend it.