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So I admittedly don't tend to think of consumerism as a game that a consumer can win, but I just wanted to add one more route here. What if you buy a gift card on special deal that gives you an additional percentage of funds for you to spend? Such as... Buy $100 get an additional $20. Assuming this is a place that you regularly want to shop? Then you are effectively getting $20 off a purchase you were going to make anyways.



Perkbox in the UK does this. You can buy gift cards for less than their face value as an employee perk if your company subscribes to the service.


Yeah see that's what I thought, I feel like I saw a gift card like that through Sephora this year during the black Friday/Cyber Monday madness and I was really tempted to actually buy a gift card for once.




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