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Just bait and switch. You don't have to be loyal to the platform that helped you grow, because it has been using you from the beginning. It has always been a mutual relationship, but people somehow realized it late.

YouTube being the most profitable platform only means that people will consider it as /a/ primary target, but nothing prevents them from using other platforms. As long as the cost is justifiable, multi-platform approach is always better. Luckily, operating on multiple platform is extremely cheap.




Agreed. Just put your commercials on YT, Twitch, but always link to your wallet; whether it’s Patreon or a tshirt store elsewhere.

Decouple. Take advantage of network effects. Model income generation wide and deep.

It’s all about extending social geometry.


If Google was a bit more like Apple, all of these things wouldn't be allowed under YouTube's TOS.


Fair doesn’t mean the same.

I align with Apple a bit more as they actually do interesting manufacturing R&D; they’re all terrible on the software and privacy side.

Google is 3-4 useful websites, cloud software hype, and resource consumption.

We could write desktop software that recurses over personal data, abstracts useful metadata, and share that with each other. Users pay for bandwidth when they could just utilize their computer better.

Somehow we’ve anchored our agency to doing that via cloud providers who externalized their real costs onto startups which is why they’re rich.

I’m really hopeful the future of hardware comes with power savings and performance that make building a business with off the shelf parts tenable again. But who knows




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