This is definitely the correct take. I fall into the 18-24 demographic and I don't think I've used Facebook at all in the past 3-4 years. Neither does anyone else I know who is my age.

This is essentially a reverse network effect: because so few young people are on the platform, few other young people see a reason to use it.

Also when parents and grandparents join, kids start to leave.

Interesting relationship

In the US, at least, this is definitely the case.

We like to throw anyone over 40 into the skip (especially in the tech industry).

It has caused some issues.

Are we talking the company or the user base here?

Good point.

The company does have a fairly young, highly-paid, workforce.

I assumed the user base.