The problem is that you have to give your tracking consent freely, which means, that you should have no disadvantage if you don't consent. However, being awarded the right to read the news for free after giving your consent can hardly be considered 'freely'.

I don't care much about this case in particular, because I don't use their pages much anyway, but from my understanding, the correct approach would be, to simply use ads without tracking for the people who don't consent.