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Your prediction of it being called Apple Undercover is significantly more 80’s though. And I like it.

So much so that I would accept Apple using something other than Helvetica this one time for a Miami Vice typeface and a Michael Knight and Kitt intro at WWDC.

I cannot stress enough that Hasselhoff needs to stay in character the entire time or the whole concept doesn’t work.



Hasselhoff drifts on to stage in KITT, jumps out, and tackles Tim Cook. They then get up, shake, laugh, and take turns explaining how iCloud+ VPN makes it look like everything you do online comes from Apple.


KITT & Siri start flirting.


He may sing in German as the musical guest they sometimes have at the end of the keynotes, but that’s as much flexibility as I’m willing to allow.


The Hoff MUST sing ‘Jump in my car’ for this to really land.

https://youtu.be/dm7jEA3frY4


Can William Daniels at least voice the car saying "one more thing" before throwing it to Hasselhoff?


> I would accept Apple using something other than Helvetica

At this point, Helvetica itself would give a retro feeling if used by Apple. They’ve been all in on San Francisco for several years.


Nobody goes there anymore. It's too crowded.

https://imgur.com/gallery/2eBXYnT


It's funny how here in 2021 I read 1984 San Francisco as being in sPoNgEbOb vOiCe.




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