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They don't need to be software companies, but instead use a simple open protocol for this so that anyone can write software for it.


I have spent my entire career working to produce this kind of outcome.

Here's why hardware companies refuse to participate:

1. CEO says, "You're eroding our business's moat. Let's just rip off linux, shove our garbage driver out the door, and refuse to provide the source code."

2. CFO says, "You're trying to set yourself up as the expert on the standard, creating a career for yourself in the standards body. Sorry, we're not paying for you to fly to conferences. Denied."

(This one is particularly ironic because a company with enough clout to define the standard for the whole industry, and employ the experts on it, would quickly become the industry leader with a modicum of effort.)

3. CTO says, "We use outsourced labor to implement our drivers. Shareholders demand it. As a result we don't own the license to the driver source code. Denied."

I see crowdfunded hardware as the next step in this evolution. It's the innovator's dilemma all over again.




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