I did not say, I think it's a good thing or it's ethical. It's just the truth. But we all accept it somehow, so Google or wherever can make us good traffic warnings. Here in Switzerland the location data is also sold by the telco companys, you have to opt out by yourself (at least by Swisscom).

Might be illegal in Europe but it still happens [1].

[1] https://nrkbeta.no/2020/12/03/my-phone-was-spying-on-me-so-i...