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Instagram copied it from snapchat.


And it wasn't even Facebook's first attempt to copy it - https://www.theguardian.com/technology/2017/mar/10/snapchat-...

Though the best quote in that article is Kevin Systrom:

> Just like when Facebook invented the [News] Feed, and every social product was like, ‘That’s an innovation, how do we adapt that to our network,’ you’re going to see stories pop up in other networks over time, because it’s one of the best ways to show visual information in chronological order.




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