Google is terrible at documentation. After reading the first few paragraphs, I have no idea what they're talking about. It's full of unexplained buzz words I've never heard before.
The first thing that comes to mind for me is a phrase my old boss used to say, "there's money in confusion".
Not sure what your background is, but if you work in SEO or do web optimization in general, this article really isn't that bad to get the gist of.
Maybe it's more of a target group thing?
This isn't really a "everyone needs to know" situation, it addresses the people that need to know and expects a certain pre-existing knowledge of the topic.
Google is terrible at documentation. After reading the first few paragraphs, I have no idea what they're talking about. It's full of unexplained buzz words I've never heard before.
The first thing that comes to mind for me is a phrase my old boss used to say, "there's money in confusion".