Instead of a reimbursement-based approach, where employees pay insurance premiums themselves and submit them for reimbursement (like a business expense), we manage the payments for employees. This means the insurance bill is paid by the employer and any extra employee contribution is deducted from payroll. We do it this way so that the employee contribution is also tax-free.

We are also investing heavily in helping employees find the right plan. Behind the scenes our brokers are recommending plans for every employee, and we are building out tools that help employees do things like find a plan with a specific doctor or hospital in network.