Some people get paid to have original thoughts while others get paid to not have original thoughts. To me that seems like a pretty clear line. It isn't about whether the people can be creative or not, but whether they are expected to be creative at work.
It's gross because creativity is one of the fundamental properties of being human. Characterizing specific vocations or professional domains as creative or non-creative, regardless of how the industry may have boxed in the term, imbues distinct capability castes to the practitioners.
I think the word you're looking for is "incorrect".
But you're wrong actually, I'm making a very valid differentiation, bossing people around is not a creative task the people who does the thing you tell them is the creative: https://en.m.wikipedia.org/wiki/Creative_professional