Good point. FWIW in 1966, when I was 18 years old and a freshman in college, my first girlfriend happened. We broke up in the spring of that first year. I was heartbroken. I thought, that's it, I'll never fall in love again or meet anyone as wonderful. I decided that since I wouldn't need money for dates and such any more, I might as well use the money I would have spent on going out and buy something nice to distract myself from my misery. I took a bus to Beverly Hills (I was at UCLA on scholarship) and went to a jewelry store that carried Rolex and bought a beautiful new stainless steel Oyster Perpetual Datejust with a Jubilee bracelet. It cost $250. I loved it for about six months, it indeed distracted me for a while as intended. Then I gradually tired of its weight and retired it to a drawer. I sold it (in excellent condition) in the spring of 1969 to help raise money for a post-graduation Europe trip with a new girlfriend. The pawn shop gave me $50 for it and I was fine with that. I just checked StockX and saw they now sell there used for about $3,500.
An entry-level Rolex costs about $5000, or 5x the price of an iPhone Xs. That iPhone will be a worthless piece of e-waste after five years or so when it stops receiving iOS updates. With regular servicing, your old Rolex will make a handsome graduation gift for your great-great-great-grandson. The Rolex might be more expensive, but I think it's something of a bargain.