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Pokemon Go's AR was a joke, but the promise of AR was very real and compelling to people, so they were wildly successful and now have the resources to actually try and solve the technical problems for real.

A lot of startups work this way. They have an ambition to do something but really no chance of doing it. But if they can attract enough attention and raise enough money they might actually be able to attempt it for real.

Crowd funding overtly works like this, but it's really common in regular companies as well. If you can show there's a chance, maybe you can raise enough money to actually do it.




> Pokemon Go's AR was a joke…

If you think of AR as video overlays on reality, for sure.

If you think beyond video, Pokémon's AR was a home run. My kids know where Pokémon are most likely to live. They know where the gyms are. Their reality has definitely been augmented.


Yeah that's what many people confuse. In pokemon go, AR, meaning 3d stuff rendered over the camera input, is not really essential to the game, and most people never even use it, as it drains the battery too much.

On the other hand AR, as in augmented world map, is the core of the game and is brilliant.


I absolutely agree with this. I spend lots of time pokewalking at a particular park and the other day I looked up from my phone and was honestly surprised that there was no physical building where I expected the Gym to be.


Has nothing to do with battery drain and everything to do with the fact it is significantly easier to hit the harder throws that give you a higher chance of catching the pokemon.




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