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Also in the UK. The last Yellow Pages we received, about two months ago, had a large ‘Final Issue‘ highlight on the front. They’ve finally given up. I tried to dredge up some nostalgic feelings for it’s demise, but flicking through the contents I really couldn’t. About 40% of the ad space throughout the book was for one advertiser, Gas Safe Register, and I can only assume that got sold at a song to fill the space. I’d love to know the percentage of the population that are going to miss it. I can see why it’s no longer effective with search engines being what they are, but there must still be a decent number of (presumably older) people who don’t google when they need contact details.


The only nostalgia I have is for the adverts - the kids and the missletoe, fly fishing by JR Hartley, etc




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