Electricity consumption is traditionally metered per kilowatt hour, that is the amount of energy used sustained over the course of an hour.
I believe this is what the GP was referring to - the sustained usage of 300-600W over the course of an hour. Thus being very expensive to run for long periods of time.
In my area I’m charged at 16.56 pence per kilowatt hour, meaning at an average consumption rate of 450w - that television would cost me in the region of £13.41 a month to run, assuming 6hours usage per night. Which is quite expensive.
[1] https://www.treehugger.com/gadgets/plasma-tvs-suck-electrici...